Management conception: To make the user experience happiness and enjoyment and to get quality evaluation of “nobleness, elegance, wholeheartedness and sincerity” of the products. |
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Behavior value: |
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Respect: The company respects all the personnel, and educates and expects every employee to show respect for others, work, directors, rules and regulations system and company products, so as to become a respected person. |
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| Harmony: The company encourages that the communications between personnel shall be made with the positive attitude and through a kind way, discarding the negative thoughts such as extremeness, narrowness, selfishness and roughness. |
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| Innovation: To enhance efficiency, cut down consumption, reduce mistake opportunity and promote safety with the positive attitude that the actual situation can be improved; to improve the working environment and working method to the maximum extent through giving full play to the subjective initiative. |
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| Efficiency: The work that must be finished today can’t be delayed till tomorrow, and the work that must be started now should be finished as soon as possible. Systematically plan the production schedule and strictly control the process. Actively smooth away the difficulties and obstacles and complete the work with quality and quantity guaranteed within the predestined time. |
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